STRATEGIC THINKING
MODULE DESCRIPTION
With the great staffing, funding and vision, pursuits can still fail if the strategy to achieving the vision, mission or objective is weak or poorly executed. For this reason it is crucial to have a winning strategy and strong execution.
Iconic organizations like Walmart, Netflix and Nissan have all failed to penetrate Asia, win India and sustain market share respectively due to poor strategy.
This module seek to equip participants with the necessary principle and skills in formulating and executing effective strategy.
LEARNING OUTCOMES;
At the end of this training the participants should be able to:
Apply data optimization in strategy formulation
Apply trend utilization in pushing forward an effective strategy
Exploit problems to develop winning strategy
Utilize people’s passions to develop winning strategy
Apply attention captivating strategy principles
Employ micro-segmentation in formulating a strategy
Formulate a blue ocean strategy that makes the competition irrelevant
Formulate a strategy that works when all else fails
Develop a border crossing strategy that extends beyond industry borders
COURSE OUTLINES
The DATA Immersion Strategy
The WHO-WHY-WHEN–WHAT-HOW Model
CASE STUDY
Class exercise
Trend Centered Strategy
CASE STUDY CASPER
Class exercise
Problems Centered Strategy
CASE STUDY
Class exercise
Passion Centered Strategy
CASE STUDY
Class exercise
The Captivation Strategy
CASE STUDY FACEBOOK
CASE STUDY AMAZON
Class exercise
Micro-Segmentation Strategy
CASE STUDY Netflix
CASE STUDY Toyota Motor Company
Class exercise
The Contingency Strategy
CASE STUDY Nestle
CASE STUDY Goldman Sachs
Class exercise
The Blue Ocean Strategy
CASE STUDY Wells Fargo
CASE STUDY WALMART
Class exercise
Expansion Strategy
Vertical Expansion
CASE STUDY Google
Horizontal Expansion
CASE STUDY Luxottica